Healthcare Thought Leadership One-to-One (Podcasting Format)

Design Is a Necessity, Not a Luxury

Doris Gilman — Tue, 17 Aug 2010 03:23:35 +0000

“We have a pledge to our clients: Thought Leadership, Creative Design Solutions and Painfree Project Management. It’s indoctrinated in to all our people. These are three simple sound bites our employees can relate to and remember. That’s what we’re promising to our clients. If we fail to do that, then we’re not going to bring about that customer experience that we want for our client.”

Phil Murphy talks design and Wayfinding in health facilities.

Phil Murphy, president and CEO of GNU Group, Lafayette, CA, in the San Francisco Bay Area, leads his interdisciplinary team to design more efficient and effective solutions that help patients, families, employees, and others navigate complex health facilities through Wayfinding.

In fact, hospitals, clinics, group practices, and corporations, such as GNU Group’s client Kaiser Permanente, are helping users navigate their facilities though a design process that requires analysis, planning, repurposing branding identities, establishing a common nomenclature, training, and ongoing evaluation.

Growing at 65% in 2009, and expected to grow at 25% in 2010, GNU Group is defying conventional wisdom in a recessionary economy. Phil also shares tactics that have made him a successful entrepreneur and thought leader to his employees and clients.

Entrepreneurial Profile, Phil Murphy, San Francisco BizJournal
GNU Group Website
GNU Blog
More Effective Wayfinding
Featured in Healthcare Design Magazine on Wayfinding

Podcast (14 Min.) Design Is a Necessity, Not a Luxury

The Art and Science of Becoming #1

Doris Gilman — Thu, 01 Jul 2010 16:00:09 +0000

Martin Forbes, vice president of US Sales is on a mission: to make BioImagene, Sunnyvale, CA, Number One in a new industry: Digital Pathology Diagnostics Solutions. This nascent health industry segment will play an central role as the practice of personalized medicine increasingly becomes the standard of care.

Martin Forbes in action with his sales team at Bioimagene.

First, different medical disciplines have to come together, namely, Radiology, Pathology, and Oncology. Then, to sell a new concept to laboratories, BioImagene’s customers in the U.S. and abroad, there’s not only an Art, but a Science used to gauge the marketplace and pinpoint early adopters in order to maximize a limited consultative sales force.

I asked Martin what thought leadership means to becoming Number One. His reply:

“Thought leadership is the driving force behind our success. We need to think hard. We have to think broad. What are the key clinical applications we should focus on to make our customers successful in what they do? Success for our customers is improving the standard of care, making the quality go up, making the costs go down. if we can bear those in mind, then thought leadership is what we use to make sure we move in those directions.”

Podcast: The Art and Science of Becoming #1 (17:26 Minutes)

Sustaining Thought Leadership

Doris Gilman — Tue, 01 Jun 2010 16:00:46 +0000

Mike Critelli, retired chairman and CEO of Pitney Bowes.

Mike Critelli, who retired in 2007 as executive chairman and CEO of Pitney Bowes, Stamford, CT, is more active than ever.

In this podcast, he shares his special brand of thought leadership, which continues by taking the road less traveled. This has been a recurring theme throughout Mike’s career, which included roles as head of Human Resources and General Counsel at Pitney Bowes. As you listen to the podcast, thought leadership can be a lifelong endeavor.

Read more about the twists and turns in Mike Critelli’s career by going to his Open Mike blog. One of Mike’s many accomplishments during his long tenure at Pitney Bowes was the strategic pursuit of health, wellness, and prevention for Pitney Bowes’ employees.

In Randy Vogenberg’s April 2010 podcast, he alluded to Pitney Bowes as a Fortune 500 employer that has lead the way on health and wellness initiatives with employees—long before such initiatives have been adopted by employers large and small.

Mike now is active on a variety of business and community activities that sustain his thought leadership and make him sought after as a corporate board member, speaker, advisor, and advocate.

And, if you read Why I Blog on Open Mike, you’ll read more evidence of someone who’s out of sync with conventional thinking, in his interests, and in his route to success.

Podcast: Sustaining Thought Leadership (17 Minutes)

Communicating Breakthrough Science to Consumers

Doris Gilman — Sat, 01 May 2010 16:00:39 +0000

Benita Shobe

The National Alliance for Research on Schizophrenia and Depression, that recently adopted the business name NARSAD, as The World’s Leading Charity Dedicated to Mental Health Research,” has organized the Healthy Minds Across America national campaign to reinforce May as Mental Health Awareness month. Healthy Minds brings the latest scientific developments to the attention of consumers, patients, families, and physicians in a series of publicly accessible forums, in partnership with than 40 medical institutions around the U.S.

Two thought leaders involved in Healthy Minds Across America are Benita Shobe, NARSAD’s president and CEO and Dr. Jack Barchas, professor of Psychiatry at Weill Cornell Medical College and psychiatrist-in-chief at New York-Presbyterian Hospital. Dr. Barchas serves on NARSAD’s Scientific Council.

In the podcast, Benita Shobe describes the vision and how Healthy Minds Across America, has, and will continue to evolve. She elaborates on the campaign’s objectives of informing consumers, patients, physicians, and the public at-large on important scientific discoveries in mental and behavioral health.

Dr. Jack Barchas serves on NARSAD's Scientific Council.

Dr. Jack Barchas, in the second half of the podcast, reflects on NARSAD’s mission: reducing the stigma associated with mental and behavioral health disorders by understanding the underlying science; the role of philanthropy and the public sector in advancing early research; and the leadership on many levels that runs NARSAD’s activities.

Bio, Benita Shobe
Bio, Jack Barchas, MD
NARSAD Website
Healthy Minds Press Release

Podcast (15 Minutes) Communicating Breakthrough Science to Consumers

Reform Under the Radar: The Electronic Health Record

Doris Gilman — Sun, 07 Mar 2010 20:22:12 +0000

Dr. Glenn Laffel left medicine as a cardiologist and heart transplant surgeon to improve the quality of care for more people using information technology.

The Electronic Health Record (EHR) represents the “biggest leap forward for healthcare since the discovery of penicillin. EHRs will be everywhere in ten years.” — Glenn Laffel, MD, PhD, Senior Vice President, Clinical Affairs, Practice Fusion.

Whether or not the United States has health insurance and other reforms, the evolution towards a uniformly applied Electronic Health Record is proceeding. Healthcare seriously lags behind other industries in its ability to consolidate an individual’s health records between doctors, specialists, hospitals, labs, procedures, vaccinations, and diagnoses.

In 2009, Congress passed, and President Obama signed the Stimulus Bill, which included $20 billion in incentives for physicians, other health professionals, and labs to consistently start using the EHR in their practices and businesses. In this podcast, Dr. Laffel defines terms; discusses how this federally mandated initiative works; the issues of interoperability between systems and vendors; Meaningful Use; how the EHR will improve communication between physicians and patients, to revolutionize healthcare delivery by 2020.

Bio, Glenn Laffel, MD, PhD
Practice Fusion
Glenn Laffel’s Blog

Podcast (15 Minutes) Reform Under the Radar: The Electronic Health Record

Making the Connection Between Thought Leadership and Policy

Doris Gilman — Mon, 01 Feb 2010 17:00:08 +0000

Maya Rockeymoore, PhD

Thought leadership not only plays a role in business. It’s a key part of policy strategy and tactics that can inspire the public and policy makers to action, fulfilling a vision, in this case, of obesity prevention and wellness.

Maya Rockeymoore, PhD, president and CEO of Global Policy Solutions, based in Washington, DC, shares insights on how ideas, information, and strategy—the thought leadership of advocates and early adopters—is contributing to an important public health initiative to prevent obesity and its related chronic diseases. First Lady Michelle Obama recently announced her personal involvement heading a nationwide program to reverse the obesity epidemic among children.

Dr. Rockeymoore discusses the Healthy Communities Initiative, a national program with the Robert Wood Johnson Foundation. Akin to the anti-smoking campaign started in the 1960’s, she lays out a Big Picture campaign, a decades-long strategy mobilizing elected officials, administrators, the press, and grassroots advocates at U.S., state, and local levels towards improving the quality of life for millions of Americans through the prevention of obesity. Thought leadership is the currency that propels this important public health issue that will transform the American infrastructure and make everyday changes to individuals’ attitudes and behavior.

Bio, Maya Rockeymoore, PhD
Global Policy Solutions Website
Interview on Healthcare Reform

Podcast (19 Minutes) Making the Connection Between Thought Leadership and Policy

Podcast: Getting from Here to There

Doris Gilman — Fri, 01 Jan 2010 17:00:40 +0000

In the podcast, Getting from Here to There, Dr. William Streck, CEO of Bassett Healthcare Network, reflects on the incremental steps that physicians and health systems may adopt to manage escalating healthcare costs, of which 30% results in waste. A Colloquium, conducted in September 2009, in Washington, DC, brought together a several employed-physician model health systems to share how their success at providing high-quality care at reasonable cost can adapted by prevalent fee-for-service models, that reward physicians for prescribing more procedures and tests. One of the keys to turning around healthcare expenditures is to get physicians to use comparative tools that will help them make the right decisions and changes in their behavior. He describes the role that Government, exerted through Medicare, may well play in effecting change throughout the U.S. healthcare system. Whether these measures happen quickly enough to avert the pending crisis, remain to be seen.

Podcast 1: Medical Leadership, Education, and Training at Bassett Healthcare

Doris Gilman — Tue, 01 Dec 2009 17:01:50 +0000

Podcast 1: 21st Century Medical Leadership on the Health Thought Leadership One-to-One blog features Henry Weil, MD, Bassett Healthcare Network, who describes The Making of a Medical Leader and the Bassett-Columbia Program, a venture with Columbia University's College of Physicians and Surgeons.

Podcast 2: Lessons Learned from Bassett Healthcare Network’s Model of Care

Doris Gilman — Tue, 01 Dec 2009 17:00:49 +0000

• New Emphasis on Physician-Patient Relationships
• Innovative Medical Education and Clinical Training
• Tested, Consistent Models of Healthcare Delivery
• The Courage to Reform

Part 2: Real-World Learnings (16 Min.)

Play to listen or right-click on the podcast’s title (above) to download.

Podcast: Sushmita Mukherjee, PhD

Doris Gilman — Wed, 28 Oct 2009 17:05:41 +0000

Sushmita Mukherjee, PhD, takes listeners to places she has known in India and rural communities in the developing world, struggling with access to the most basic healthcare needs, without doctors and nurses to administer care. She describes an imbalance between resources devoted to fighting cancer in advanced nations, while children in remote, poor countries may never lead normal lives due to developmental disorders arising from malnutrition.